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introduction

Your Specialised Digital Marketing Partner

Founded in 2015, PropStory has grown into a high ROI-driven, preferred digital marketing partner for many of India’s best-known and well-respected real estate brands. From careers in technology and finance, our founders carved a unique path in the industry by enabling real estate brands to bridge the information divide between the product and the customer.

how we do it

Integrated Synergy

We coalesce our varied expertise in technology and finance to add vitality to our client’s real estate product campaigns and reach a more relevant customer audience. Our highly motivated and lean team works towards this aim with creative digital campaigns crafted to appeal to the most relevant customer cohort.

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how we do it

Integrated Synergy

We coalesce our varied expertise in technology and finance to add vitality to our client’s real estate product campaigns and reach a more relevant customer audience. Our highly motivated and lean team works towards this aim with creative digital campaigns crafted to appeal to the most relevant customer cohort.

1500

+

digital campaigns

60

+

realty brands

9

+

years of delivering success

our clients

PropStory's expertise and curated digital marketing strategies has powered the success of our real estate clients across the country.

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Digital marketing is not just about being present online; it's about creating meaningful connections, driving engagement, and transforming prospects into loyal customers.

Propstory in Media

Explore our thoughts on emerging technologies and the current trends affecting the industry.

There has been a general shift in consumer demand towards bigger apartments. Developers are accordingly adapting their new product launches. (29 July 2023)

Despite a drop in new launches, the resale market continues to see activity due to growing property values, especially in Mumbai and Pune where demand is sustained. (1 July 2023)

Developers’ capabilities to launch new products have improved. The market in some pockets has also seen growth momentum with customers accepting rising property prices. (3 June 2023)

Ashish Mahajan provides advice for dealing with stalled and delayed residential projects as well as which are the best residential markets to invest in Bangalore. (6 May 2023)

FAQ

Frequently Asked Questions

General Questions

The reality of modern digital marketing is quite simple – to target a particular set of audience and being conversational as well as personalized. Not long ago, Data-driven and Programmatic Marketing using Artificial Intelligence were considered as aspiring and bold concepts that bordered on the ridiculous. But currently, these are the most preferred digital marketing techniques for 2023. Along with these, other methods such as Social Media Marketing, Content Marketing, Search Engine Marketing, Micro-moments Marketing, Voice and Visual Search Engine Optimization, Chatbots, Omni-channel Marketing, Personalized Marketing, Influencer Marketing and Video Marketing still continue to be among the top priorities for various online business owners in the year 2023.

The concept of digital marketing is quite simple. It aims at promoting brands and businesses through various digital technologies that include the internet, MMS, SMS, etc. All marketing strategies include setting certain objectives that are based on the survey of the target audience and the prevailing market information and then selecting a preferable marketing channel and/or platform. As an example, imagine a brand that wants to promote one of its products online. This can be done through Social Media Marketing on Social Media Platforms such as Facebook, Instagram, or Twitter. The process would include launching a marketing campaign that centers on the product and brand awareness.

Currently, Digital marketing is the most favored marketing technique because we live in a technologically savvy world and almost every form of business is online-based. Creating a website and company profiles on social media platforms is not enough. Staying competitive in such a world requires a solid online presence and thus – Digital marketing. It helps companies in increasing their online presence, it performs market research that is based on the target audience, and it integrates and modifies the company’s online profile accordingly. In short, digital marketing helps businesses to garner new sales, leads and above all online traffic.

Yes, Digital marketing is definitely the future of the marketing world. Currently, about 99% of the population on this planet is dependent on the internet, be it official work, domestic chores, or day to day activities. And digital marketing is completely based on the internet. Moreover, from viral marketing campaigns to Big Data, it has continuously evolved and adapted to meet the marketing requirements of all online businesses and brands. Nowadays, owing to established digital infrastructure and increased connectivity with lightning-fast internet speed, Digital marketing is evolving faster. From traditional techniques such as Search Engine Optimization and Marketing, it is en route to touching the zenith in the arena of Artificial Intelligence. Programmatic Marketing is now a reality where with the help of AI online advertisements are being automated.

In the world of internet marketing, digital marketing services have a huge role to play. The best digital marketing companies understand the working of 360° digital spectrum. Always work with digital marketing companies who not only have technologists in their team but also subject matter experts. The critical roles of a digital marketing company are

  1. The ability to create a digital roadmap and marketing strategies for brand building
  2. The ability to create stunning digital assets for both B2C and B2B digital marketing campaigns
  3. The ability to create an executable action plan and following up with google analytics or bing analytics for the digital marketing campaigns done.

If a digital marketing agency is an expert in above aspects for your domain, then consider it as a best digital marketing agency.

As the best digital marketing consultant, our approach to boost organic traffic by increasing business website visibility on Bing, Yahoo & Google search engine result page through search engine optimization techniques. A good SEO consultant follows white hat seo method that is widely accepted by the search engines algorithms. A good SEO company also must abide by the rules and search engine algorithm as established by Google, Bing & Yahoo. One must never work with SEO companies in Bangalore who practice wrong, black hat seo methods to achieve faster results as it may lead to search engine penalty of your website. SEO services are key to your Digital Strategy because organic seo traffic will be a dominant contributor to your website’s traffic mix.

A digital marketing agency is a professional company that helps both businesses and individuals with their digital marketing needs. Digital marketing services offered by these businesses range from SEO, social media marketing, online advertisement on search engines like Google or Bing, web and mobile app development, to even web designing.

Digital Marketing agencies work in tandem with their clients to help them achieve their goals and increase their online revenue. This can be through helping them rank higher on search engines so that they can get more clients, or developing mobile apps for their clients that will help expand their user base and bring in more customers.

Digital Marketing agencies work with a wide range of clients, from individuals who require assistance with their digital marketing to businesses that need help to better manage their online presence.

India is estimated to have a total of anywhere around ten thousand digital marketing and services agencies as of 2023. As the city of Bangalore continues to grow, more and more businesses are beginning to set up shops in the city. This has led to an increased demand for digital marketing services. Bangalore is home to some of the best digital marketing companies in India, and these companies are capable of helping businesses achieve tremendous growth.

Top digital marketing agencies in India, especially Bangalore, are at the forefront of providing cutting-edge marketing solutions to startups and enterprises alike. Since their inception, these digital marketing companies have provided countless businesses with the strategies and tools required to not only compete but to thrive in this ever-evolving business world.

People Love Propstory

Don’t just take our word for it.

My wife and I were new to Bangalore and were looking for suggestions while planning to buy a home. A little Google search led us to this little known site called PropStory. They provide comprehensive reviews of under-construction projects which are based on actual site visits. The details are better than those we see in newspaper ads or even FB ads of these projects.

I recently visited a leading developer’s construction site and was disappointed by the lack of sufficient information the sales people gave me. My husband and I almost gave up on the project.Then we found PropStory and they had covered this project! We so pleased to find more info and were able to make our housebuying decision. Thanks PropStory.

The team at Propstory is truly exceptional. Their in-depth knowledge of the digital landscape and their innovative marketing strategies have given us a competitive edge. They have helped us build a strong online presence, expand our reach, and engage with our target audience effectively.

Working with propstory has been a game-changer for our business. Their expertise and strategic approach to online marketing have significantly boosted our website traffic and conversions. Our sales have skyrocketed, and we couldn't be happier with the results

Propstory has been instrumental in enhancing our brand visibility and online reputation. Their team is highly responsive, proactive, and consistently delivers outstanding results. Their strategic social media campaigns and SEO optimizations have helped us establish a strong digital presence and attract a wider audience.

We are delighted with the outstanding results we have achieved with Propstory. Their comprehensive digital marketing solutions have helped us generate a steady stream of qualified leads and increase our online sales. Their professionalism and commitment to our success make them an invaluable partner for our business.

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